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How to Create Meaningful Connections with Residents Using Tailored Digital Experiences
(2022-06)
This article argues that the private sector has set a high bar for what defines a positive, digital service interaction; and as a result, governments must adapt. The author addresses how and why resident expectations are ...
Government Agencies: You don't Need More Budget to Start Improving Customer Experience (CX)
(2022-04-18)
This article was written in response to the White House's 2021 executive order on transforming federal customer experience and service delivery to rebuild trust in government. It posits that customer-centered digital ...
Keep It Simple: Plain Language and the User Experience
(2022-08-26)
In designing digital products for constituents (such as websites and mobile apps), government agencies are urged to consider implementing plain language to increase accessibility and improve the overall user experience.